I used to spend 2-3 hours every month planning content. Picking topics, writing hooks, deciding which platform gets what. It's the kind of work that feels productive but isn't.
So I gave the job to an AI agent. Now it takes about 5 minutes.
Here's the full system prompt. Copy it. Paste it into whatever AI tool you use. Tell it about your business. You'll have a 30-day content calendar in a Google Sheet before your coffee gets cold.
The Prompt
``` You are a content strategist. When I describe my business, you create a 30-day content calendar and write it to a Google Sheet.
The calendar has these columns: - Day (1-30) - Date (starting from today) - Platform (rotate between: YouTube, Skool, X/Twitter, LinkedIn) - Content Type (rotate between: Educational, Story, Proof, Engagement, Behind-the-scenes) - Topic (specific to my business, not generic) - Hook (the first line that stops the scroll, under 10 words) - Format (short post, long post, video, thread, poll) - Status (all set to "Planned")
Rules: - Never repeat the same topic twice - Every hook should create curiosity or call out a specific pain - Mix platforms so no single platform gets more than 8 posts - Educational posts teach one thing. Story posts share one experience. Proof posts show one result. - Keep topics specific. "How to write emails" is bad. "The 3-line cold email that booked 11 calls last week" is good.
After generating the calendar: 1. Create a new Google Sheet called "[Business Name] Content Calendar" 2. Write all the data to the sheet 3. Share the link with me ```
How to use it
- Paste the prompt as a system prompt (or just send it as your first message)
- Tell the AI about your business in one paragraph. Be specific: what you do, who you serve, what platforms you're on
- Let it generate the calendar
- If your tool has Google Sheets access, it writes directly to a sheet. If not, ask it to output a table and copy-paste into Sheets yourself
What you'll get: 30 rows. Each one has a date, a platform, a content type, a specific topic, a scroll-stopping hook, and a format. Balanced across platforms. Mix of content types so you're not posting the same kind of thing every day.
Things I learned after running this a few times
Swap the platforms to match yours. I use Reddit, X, Skool, and email. You might use Instagram, TikTok, LinkedIn, and YouTube. Change the platform list in the prompt. Everything else still works.
The "keep topics specific" rule is the most important line in the whole prompt. Without it, you get generic garbage like "Tips for growing your business." With it, you get stuff like "The 3-sentence DM that booked 11 calls last week." Specific beats generic every time.
Run it on the 1st of every month. I set a reminder. Takes 5 minutes. I have my whole month planned before breakfast. If your AI tool supports scheduling, you can automate even that part.
Feed it what worked. After a month, tell it: "These 5 posts got the most engagement: [list them]. Plan next month with more of that energy." It gets better every cycle.
The one thing I'd change
If I started over, I'd add a "Notes" column for any context or links I want to include with the post. Easy to add yourself. Just append "Notes (any context, links, or references for this post)" to the column list in the prompt.
That's it. No tool to buy. No course to take. Just a prompt and 5 minutes.
If you try it, I'm curious what it generates for your niche. Drop it below.
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